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Top 12 E-commerce Websites in India - Best E-Commerce Platforms


31, December 2025

Day-by-day, several B2C online marketplaces are popping-up like tadpoles!

These e-commerce websites are bulking-up like anything, showcasing their brand significance and tempting offers that allure their targeted customers, (i.e., we, of course!)

Exploring through the Google search engine, you may have come across some of the most popular and newbie e-commerce platforms that allure you with their products or services.

As we speak, the website you are currently viewing, Homes247.in is also an e-commerce platform offering real estate services including the listing of handpicked properties for sale across India.

So, as the list is diverse, have you ever wondered. which one of these e-commerce websites in India is the best?

Today, we have brought you some of the most-visited and best e-commerce websites in India.

Best E-Commerce Websites in India

  • Amazon.in

  • Flipkart.com

  • Myntra.com

  • Samsung.com

  • Indiamart.com

  • Meesho.com

  • Ajio.com

  • Jiomart.com

  • Nykaa.com

  • Boat-lifestyle.com

  • Croma.com

  • Lenskart.com

Come, let's dive deep into these sought-after e-commerce websites in India!

1. Amazon.in

The top leading player is the Indian e-commerce marketplace, Amazon.com has topped our list of best e-commerce websites in India, with its worldwide popularity and offering of diverse products and services.

Launched by Jeff Bezos, Amazon came into the e-marketplace in 1995 as an online bookseller. It was only after the early 2000s, that Amazon became a worldwide seller of a wide variety of products and services, emerging as one of the renowned players in the e-commerce domain.

Amazon entered the Indian e-marketplace in 2013. Statistics claim that Amazon.in has approximately Indian visitors of more than 678 million currently.

2. Flipkart.com

Began its journey in the Indian e-marketplace in 2007, Flipkart.com is a pioneer e-commerce website in India. Founded by 2 IIT Delhi alumni, Sachin Bansal and Binny Bansal, the origin of Flipkart was said to be from an apartment in Bangalore. Flipkart.com website was launched to the e-commerce domain in 2007 with the help of the initial capital offered by their families.

Starting small as an e-commerce website for bookselling, Flipkart diversified their selling perspective and focused on national wide selling a wide variety of products like clothing, beauty products, and electronics, and even commencing grocery deliveries to each home in India.

By 2014, Flipkart had become one of the leading e-commerce platforms in India and also introduced its signature "Big Billion Sale", which continues to grow in the Indian e-marketplace.

3. Myntra.com

Myntra, a leading e-commerce website for fashion, having a renowned presence across the Indian e-marketplace, was launched in 2007. Myntra.com was founded by Vineet Saxena, Ashutosh Lawania, and Mukesh Bansal, 3 IIT Kanpur alumni, started as a B2B e-commerce platform for personalized gift items, where customers can personalize products like T-shirts, mugs, and mousepads.

2011 was a turning point for Myntra, where the e-commerce platform went through a massive expansion. Myntra shifted its gear from the field of gift personalization to a renowned online retail store selling branded fashion and lifestyle products. In 2014, Flipkart, one of the e-commerce giants in India acquired Myntra, thereby solidifying its position in the Indian fashion e-commerce space.

Today, Myntra is the largest fashion e-commerce store in India, offering a convenient and enjoyable shopping experience for millions.

4. Samsung.com

Samsung is a comprehensive e-commerce platform for product information, online purchases, customer support, and brand engagement.

Samsung was founded in 1938, but its major foray into electronics began in the 1960s. By the 1990s, they had established themselves as a global leader in consumer electronics. Samsung.com has emerged as one of the best e-commerce websites in India, revolutionizing the digital shopping experience. Offering a wide array of Samsung products, from mobile phones to accessories, it boasts competitive pricing and a user-friendly interface. With the convenience of various payment methods, including COD in select locations, it caters to diverse customer needs.

By partnering with Savex Computers Ltd for logistics, the website ensures efficient delivery and reliable customer service. The platform's integration of Samsung's renowned brand credibility and direct seller interaction sets it apart in the realm of e-commerce platforms in India, promising unparalleled convenience and satisfaction to shoppers.

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5. Indiamart.com

Founded in 1996, Indiamart has has a wide spread internet across in the e-commerce domain in India. The origin story of Indiamart.com, one of the most popular e-commerce websites in India, is effectively fascinating.

The Indiamart was launched in the spanning internet as a business listing and and an e-marketing company. By late 2000, Indiamart took over the internet with its expansion as one of the most sought-after e-commerce platforms in the Indian e-marketplace.

Gaining a secure position as the second-largest B2B marketplace in the world, Indiamart boasts over 143 million registered buyers, 6.4 million+ suppliers, and a vast catalog exceeding 71 million products and services.

6. Meesho.com

Catering to specific market needs and the drive for innovation gave rise to Meesho.com, one of the leading e-commerce websites in India.

Founded by 2 IIT Delhi graduates, Vidit Aatrey and Sanjeev Barnwal in 2015, Meesho, which was originally named "Fashnear", aims to become like Swiggy, one of the best hyperlocal food delivery app in India, but for fashion products from local shops.

By 2016, the name Meesho gained prominence as a renowned e-commerce website that focused on social commerce and enabling resellers to sell products across India. Meesho made an impressive shift from a reseller model to a hybrid e-commerce platform in India.

7. Ajio.com

Having Reliance as its main pillar, Ajio.com has established itself as a sought-after e-commerce platform in India. Capitalizing on the existing Reliance customer base, Ajio.com already gained a strong presence in the Indian e-marketplace and has made a prominent foothold in the online fashion market.

Launched by Reliance Retail in 2016, Ajio is currently become a curated and trendy fashion marketplace for any age group. Ajio focuses on modern aesthetics and a user-friendly shopping experience.

Focusing on trendy fashion and user-friendliness, Ajio.com has become a prominent online fashion e-commerce platform in India.

8. Jiomart.com

Capitalizing on the growing market for one-stop shopping destination in the spanning Indian e-marketplace, Jiomart, just like Ajio is the next one of the online stores introduced by Jio, a subsidiary of Reliance.

Launched by Jio in 2019, Jiomart.com strategically focused on hyperlocal online grocery delivery. By 2020, Jiomart has become one of the pioneers in the Indian e-commerce marketplace and has established itself as a leading e-commerce website in India offering a diverse shopping experience.

Unlike any other e-commercial websites in India, Jiomart stands out with its competitive pricing and attractive deals, making it one of the cheapest e-commerce platforms in the Indian e-marketplace.

9. Nykaa.com

Adding to the tales of major women entrepreneurs in India, the Origin of Nykaa.com under the leadership of Falguni Nayar, an inspirational woman of India the former managing director of Kotak Mahindra Capital Company, will be one of the captivating stories for every woman with extreme caliber to lead and thrive.

Nykaa was introduced into the limited beauty product options in the Indian market in 2012. Since then, Nykaa has provided a wider variety of genuine beauty products, catering to diverse needs and preferences. They also embraced new beauty categories like organic and sustainable products, catering to a growing segment.

Today, Nykaa has an excellent presence both online and offline. Nykaa boasts over 2,000 brands and 200,000 products across its platforms, catering to millions of customers.

10. Boat-lifestyle.com

Representing the title "Made For India", Boat is next in our list of best e-commerce websites in India. Though boat products are for sale on other major e-commerce platforms, the Boat's official website indeed has an excellent presence on the internet.

Boat has become a leading player in the Indian earwear segment, known for its innovative designs and affordability. The products of Boat usually target the young and tech-savvy customers of India.

Focusing on offering high-quality products and efficiently focusing on customer satisfaction, the boat brand has become one of the most sought-after e-commerce platforms in India.

11. Croma.com

Croma is a leading electronics retailer in India, known for its wide range of consumer electronics and home appliances. This is one of the best e-commerce websites that majorly focuses on electronics both in online and offline stores.

Croma is owned by Infiniti Retail Limited, a subsidiary of the Tata Group, one of India's largest conglomerates. This association gives Croma access to resources and brand recognition.

Croma is a prominent player in the Indian electronics market, offering a convenient and reliable way to purchase a wide range of electronics and home appliances.

12. Lenskart.com

Yet another leading e-commerce platform in India focusing on offering a wide variety of eyewear. The website provides a convenient way to purchase eyeglasses and contact lenses online, eliminating the need for multiple visits to opticians and physical stores.

The Lenskart.com offers an online virtual try-on feature that helps visualize how frames might look before purchasing. Apart from that this one of the best e-commerce platforms specialized in combines a strong online presence with a network of physical stores across India, allowing customers to choose their preferred shopping method.

You can now store the gift cards and localty cards, recieved from these e-commerce websites in Google Wallet App, a fast and secure digital wallet platform launched in India, and use when needed!

So, there you go folks. These are some of the best e-commerce websites in India that showcase an excellent presence in the Indian e-marketplace.

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Most Frequently Asked Questions?

What is an e-commerce website?

Say you want to built an online presence for your business and make your business reach to your targeted audience across the world? You can built an website and present your product or services for the customer. This website where you can implement a B2C and B2B domain in the internet is what we call, a e-commerce website.

Which are the best e-commerce websites in India?

There a wide variety of e-commerce website having an excellent presence in the Indian e-marketplace. Some of the e-commerce giants in India are - Amazon, flipkart, Myntra, Indiamart, and Meesho.

Which is the best ecommerce website for clothing?

Some of the best e-commerce website for clothing are - Flipkart, Myntra, Ajio, Amazon and Meesho.

Which is the best ecommerce website for shoes?

Flipkart, Myntra, Ajio, Meesho and Amazon are some of the best e-commerce websites in India where you can buy your shoes of your dreams.

Which is the best ecommerce website for watches?

Looking for buying for a new watch for your or your loved ones? Here check out these best e-commerce websites in India for shoes, such as - Amazon, Flipkart, Ajio, Meesho and many other.

Which is the best ecommerce website for electronics?

If are planning to buy a new smartphone, earphones and any of the electronic gadgets, Amazon, Flipkart, Ajio, Meesho, Indiamart, Boat Lifestyle and Croma are some of the best e-commerce website that you can checkup on.

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